Steven Buckwald, Surroundings Flowers & Events

The power of flowers to create event style can never be underestimated—for private parties or corporate events—and regardless of the economy.

Steven Buckwald, owner of Surroundings Flowers & Events, in New York, has provided gorgeous fresh-cut flowers and magnificent floral arrangements to such diverse clients as designer Tommy Hilfiger, the Metropolitan Opera, and NBC-TV.

Buckwald shares a number of ideas on how to stretch a floral budget in today’s economic environment.

Come in with ideas. "It's always great when a client comes in with magazines and photos, or has an actual idea of what they want before they come in to talk to us. That way, it's easier to help them. Our people can sit down with the client, to select a color palette or something else from the pictures they've shown us."

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